Such Tweet Sorrow Infographic

Here’s a little infographic we’ve produced for Mudlark/4iP as part of their Such Tweet Sorrow project. For those who don’t know, Such Tweet Sorrow was a real time version of Romeo and Juliet played out entirely over Twitter. The project ran for 5 weeks and 383 have been doing a bit of behind the scenes monitoring to help establish the reach and impact of the performance. This infographic presents some of the main analytics in a digestible way. We captured over 3k tweets and ran them through some in-house filters we’ve been building to help enrich the basic twitter stream. It’s best viewed at full size, so give it a click to take a proper look.