Style Birmingham iPhone

Client/ Style Birmingham iPhone

Brief/ Provide an iPhone application to allow shoppers access to Retail information information on the move within Birmingham city centre. Tie the app in with the newly developed Style Birmingham site through a custom API. Utilise the iPhones features to improve way finding and footfall within the city.

Outcomes/ Shoppers on the move now use the app to both search for stores and navigate to them through the iPhones integrated mapping. Live news and offers are accessible within the app and updated direct from stylebirmingham.com. In the first month the app achieved just over 500 downloads.