Style Search

Client/ Style Search

Brief/ As part of the 2008 Style Awards ‘Style Search 08′ sought to find ‘Birmingham’s Most Stylish Person’. 383 were commissioned to produce the Style Search brand, print advertising and website. As part of the commission we developed an online voting system that lodged popular entries on a scale of 1 – 10.

Outcomes/ The website ran for a period of 6 weeks accumulating over 4000 votes during that period. Over 500 entries were logged and uploaded through the CMS in total. The advertising campaign ran on billboards and bus stops across the west midlands with the winner being crowned at the annual Style Awards in October 2008.